The dynamics of tipping points are more influential than corporate policy, so likely sooner than you think!

Photo Montage: NYC skyscrapers, Subway Car, Business Person, Elevator Buttons with 2 and 5 highlighted in red, and Percent Symbol.
Atelier Kultur

For most, restoring some semblance of work-life balance cannot come soon enough. For others, just the thought of cramming into subway cars and elevators induces panic. Anticipating…


Aligning the evolving demands of businesses with the realities of flexible work will be the next challenge facing companies as offices reopen.

Black and White image of an unoccupied modern office space at night.
Jason Leung

It is clear that if employees have a say, flexible work options are here to stay. This new reality is liberating offices from many previous functions, enabling us to reimagine how these spaces contribute to our business’s success. In doing so, we must go beyond asking what an office is or…


You might be surprised how the neighborhood contexts you were embedded in before the pandemic shaped your relationship to transformative ideas and insights.

This post builds on: “What is the Value of an Office Location” and “What is the Value of an Office Space


Seeing beyond our current perspectives requires us to approach challenges in new ways.

Guests of ETEN sitting inside greenhouses that the restaurant has converted into isolated dinning pods.
Courtesy of Willem Velthoven for Mediamatic Amsterdam

Encapsulated in their own space, guests can enjoy an intimate dining experience along the canal while remaining almost completely isolated from neighboring patrons. Although not intentional, ETEN’s approach to navigating social distancing rules created an entirely new dining experience. Within weeks, self-enclosed dining pods started to pop up at restaurants around the world.


What do Amazon and Facebook know about the value of a physical location that everyone else seems to be overlooking?

The iconic Lord & Taylor building on Fifth Avenue undergoing a full renovation before Amazon moves in 2,000 new employees.


The connection isn’t obvious, and that’s the point. Learning how to forage innovative connections and integrations is critical to finding innovative solutions to our toughest challenges.

Composed From: Renan Brun x jacqueline macou


Truly innovative concepts are emergent. Building creative perseverance into your organization is more important than ever to adapt to an uncertain and constantly changing future.

Rem Koolhaas and Bruce Mau opened the doors of OMA’s design studios in 1995 with the publication…


Physical proximity to team members unlocks dimensions of interactions and exchanges that are critical for creative collaborations. The long-term costs of eliminating these dimensions will come at the expense of transformative innovation.

Photo by Jose Losada on Unsplash

The success of telecommuting has surprised everyone. Before the pandemic, a mere 2% of all wage and salaried employees worked from home fulltime, according…


Constraints imposed by markets and consumers are evaporating, allowing businesses to reinvent themselves in radical new ways.

Photo by Sergi Brylev on Unsplash

COVID-19 put an abrupt halt…

Andreas Hoffbauer, Ph.D.

Founder & Director of Atelier Kultur, Doctor of Organizational Innovation & Creativity

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